Instructional Design
Web technology has come of age - What influence does it have on e-learning design?

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Learner expectations are high.
It is human nature to equate good design with good information. Audiences see quality design elsewhere on the Web and they expect it from their training. -
Bandwidth issues.
Restrictions of bandwidth for various delivery platforms challenges us to use appropriate media to meet objectives. -
The instructor is missing.
On-line often means on your own - be that at home or at the desktop. Learning design needs to replace the tutor with collaborative activities, contact points and quality feedback. -
Course drop out can be high.
It is common for on-line courses to be started and never finished due to poor design and lack of time for self learning. We understand that a balance of carrot and stick can motivate learners to finish courses.
BYG can also help you to market e-learning within your organisation. -
Training first, technology second.
Learning design considers the method first and the media second. There is a temptation to become a pseudo-Spielberg and bombard our audience with effects. We should always remember our objectives.
We should always remember our objectives and use media appropriately. -
Return On Investment (ROI)
Each e-learning application must meet the business objectives and ensure that it is designed appropriately to meet the required ROI.
ROI program needs to embrace and measure the effectiveness of classroom training, e-learning, electronic performance support, job aids, collaboration tools, coaching, feedback, and so on.
We believe these measures should be based around the following:
- Learner expectations are high.
- Performance focused measures.
- Culture focused measures.
- Cost and return measures.
To understand and apply learning design against this backdrop we need to drop the traditional model of instructional design in favour of a new process.

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